Solo operator or started a business with employees.
Worked in corporate America for 27 years and stated a solo business last year.
First let us know what you do and how long you have been doing it for
Started a Golf training aids company focused on short game improvement, in business about a year.
Would you , have you or could you go back as an employee? Are you now fundamentally unemployable
This is a conundrum I struggle with daily. I love what I do now, but miss the stability of a weekly paycheck. I am lucky enough to have a wife with a good job and benefits which has made the transition easier. That being said, my wife works in a very unpredictable industry and her job could go away in an instant, which keeps both of us up at night. I would love to think I could assimilate back into a corporate job, but it would be a real struggle to deal with the daily stress.
The good the bad and the ugly of being self employed. Again as a sole operator or as a owner/GM of an enterprise with employees.
I get to set my own hours, work in my pajamas and don't have to answer to anyone, but myself, and of course my wife.
The only travel I do is go to the post office to ship out orders.
I probably work the same amount of hours as I did in corporate, but they are now spread out all over the full 7-day/24-hour week.
I enjoy the ability to come up with creative marketing ideas and implement them immediately without the need for an executive board approval.
I get a lot more done without endless meetings and creation of CYA documents.
Working at home I'm able to take breaks thoughout the day to handle small house projects, wait for repair people and play with the dog.
There is a great sense of satisfaction when a marketing campaign I created from scratch leads to sales.
I don't have a corporate marketing budget with which to make mistakes, now its my money and have learned some tough lessons along the way.
My word is my bond to my customers, but being at the mercy of manufacturers with different definitions of customer service can make that difficult.
I don't have a market research, analytics, IT, accounting or Ecommerce department I can go to for help.
While I am an introvert by nature, I actually do miss the camaraderie of working as part of a team.
My wife thinks her job is more demanding than mine and that sometimes leads to animosity toward me because I get to stay home all day.
Since I don't travel any longer I don't earn any frequent flyer & hotel points.
Finally.....do you find a cigar an important part of your mental makeup? Do they play a role?
Definitely! Being able to sit outside with a cigar allows me to relax and think about the business from a totally different perspective. I get a lot of great marketing ideas while I'm enjoying a smoke.